02 Oct THE BILLABONG KIRRA GROYNE?
Got a text this morning asking if I would speak on local ABC radio about a suggestion by a Gold Coast councillor to seek corporate sponsorship to help restore Kirra Point to it’s former glory. An estimated $500,000 is needed to extend the Kirra Groyne back to its original length in an effort to bring back the mighty wave. The problem is, our crazed surf-hating Mayor Tom Tate has back-flipped on a promise to fund the work and suggested “Mick Fanning can do it,” after publicly slagging off our home-grown world champ for daring to oppose plans for a Cruise Ship Terminal. The terminal at either Tugun or the Spit would likely damage or destroy the surf of Kirra or South Straddy. No matter that other local councils around the world have spent millions trying to create world-class surf breaks with artificial reefs (with little success). Our mayor is prepared to destroy natural surf breaks, or break a promise to spend $500,000 restoring one of the world’s great waves, buried by the Tweed Sand By-pass system. Now councillor Chris Robbins has suggested one of the big surf companies might like to stump up the half a mill to bring back Kirra in exchange for naming rights. The Billabong Kirra Groyne? A lot of surfers might feel like branding already extends into too many corners of our surfing lives and the simple pleasure of actually paddling out for a wave might be one final sanctuary where we can escape the relentless marketing. What do you think? Would you be prepared to cop a brand name attached to Kirra Point to have the mighty Point brought back to life?
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